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論文名:(19)Product Commoditization and Technology Leaking in MOT: Revisit of Production System with Injection Molding Process

著者名:田村直樹  

管理番号:JBM_RP83-E86-2012_F_20

大会第86回年次大会
期間2012年9月6日~9月9日
開催校日本大学商学部砧キャンパス
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キーワード

commoditization/competitive advantage/process innovation/production device maker/technology leakage

概要説明

【田村直樹】
The purpose of this paper is to revisit the management studies that premise “innovation creates competitive advantages,” by considering a case CD-R market price declined. In conclusion, this paper explains the mechanism of commoditization and its conditions by technology oriented innovation. Especially, this paper discusses about the agenda from the framework of process innovation by Utterback. As a conclusion, we explain that a supply surplus is occurred by low barrier through process innovation promoted due to a technology leakage of technology know-how.

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